Boss Granola Packaging & Branding

Client: Boss Granola (under DesignLab)

Date: December 2020

About: I worked on this project alongside the team at DesignLab. Boss Granola's brand granola aims to set aside from the competition. Offering a high quality product that both tastes good and is good for you. SA owned and operated, supporting SA farmers, Boss Granola also contains Collagen Peptides to increase your protein intake.

For the packaging and branding, we aimed to create something that was both eye catching and modern. Using pink branding to be striking and bold, while using other colours that change depending on the flavour of granola.